We understand that applying to clubs at Berkeley can sometimes feel stressful and intimidating, but we’re here to make it easier for you! That’s why we’ve created this resource—to help simplify the process and provide you with the support you need. This page should have everything you need to learn about Berkeley Innovation and complete the written part of the application!

General Links + Information

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Import our recruitment timeline into your google calendar here!

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Online Resources + Tips

We’ve also consolidated a list of design resources to help

We try to put all the resources necessary for you to succeed on here, but sometimes we miss things! If you an idea for a resource you would like to see added to this page in future semesters please fill out this form.

0. Intro to HCD

IDEO: How to Make Things People Love

IDEO HCD Toolkit

Solving Product Design Exercises

Empathy and Product Design

An Introduction to Human Centered Design


2. Insights

Personas

Journey Mapping

Affinity Mapping

1. Research

Beginner's Guide to UX Research

Ethnography

Contextual Inquiries

User Research Basics

Online Surveys


3. Ideation

Preparing to Ideate

Brainstorming Guide

IDEO's Mash up Method

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Create a pen-and-pencil sketch, a proof-of-concept, a prototype, or whatever best conveys your solution.

Try to do some user testing. See what people think about the solution and if they can figure out how to use it. You can learn a lot from how a person interacts with a new product for the first time.

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Tips & Clarifications